Author Archives: PR+Ruse

Your weekly dose of PR fail

Your weekly dose of #PRfail

These days it’s impossible to be a successful public relations professional without knowing your way around social media. To give you a leg-up on your competition we bring you a dose of this week’s most infamous social media do-nots. Here are your top five PLUS a #PRwin: #5 – Strategic Vision, LLC The offence: A […]

Texaco logo

The Good, the Bad and the Ugly of crisis management: Part 1

In case you haven’t noticed from our Weekly Dose of #PRfail, PR+Ruse loves a good PR fail. Not only are they supremely entertaining to follow, but they serve as great learning tools for PR pros who are bound to have at least one mishap over the length of their careers. In the spirit of learning […]

Your weekly dose of PR fail

Your weekly dose of #PRfail

These days it’s impossible to be a successful public relations professional without knowing your way around social media. To give you a leg-up on your competition we bring you a dose of this week’s most infamous social media do-nots. Here are your top five: Pax Dickinson, former Business Insider CTO The offence: The company hit […]

PR trends of 2013

The top PR trends of 2013

One year seems like a drop in the bucket of life, but in the fast-paced, quick-changing world of PR, the time between 2012 and 2013 is a lifetime. As a PR pro, a huge part of our jobs is to keep on top of the latest trends and changes. Now, over half-way through 2013, let’s […]

Video of man waking up from surgery: is it a hoax?

Wednesday Musings: Man wakes up from surgery video vs. ethics

The latest viral video to take over the Internet depicts a groggy man (video via YouTube) coming out of surgery and marveling at the beauty of his camera-toting wife – who he doesn’t remember marrying six years ago. At first glance, the video is likely to warm the hearts of even the most coal-hearted man. At […]